Turn your customers into your best ambassadors

Deploy your ambassador strategy with our viral content creation features (UGC), Reviews, Challenges, Referral, and Matching.

With Magma, engage and reward your best ambassadors to boost your visibility and sales.

Over 150 companies use Magma to grow!

Join the club of brands that mobilize their ambassadors

Your ambassadors by your side, everywhere, all the time.

Never miss the best opportunities again, strengthen your presence and credibility through your advocates.

Gain visibility with your target audience

Gain visibility with your target audience

Turn your customers into your best influencers and let them speak for your brand!

Increase your opportunities

Increase your opportunities

Your ambassadors have the power to recommend and influence: don’t miss out, involve them in your growth strategy.

Build trust

Build trust

A trusted environment influences your prospects' decision-making. Your ambassadors play a key role in building credibility and trust with the outside world.

Reduce your sales cycle

Reduce your sales cycle

By integrating our solutions and technologies directly into your tools and processes, your teams will save time and maximize their performance.

Increase your conversions

Increase your conversions

It's proven: a prospect is twice as likely to make a purchase if the solution is recommended to them. Engaging your ambassadors doubles your chances of closing a deal!

Discover our features

Tailored solutions to implement the best ambassador strategy.

Conversion

Matching

Engage your ambassadors at key moments in your sales cycle and provide your sales teams with a powerful asset!

  • Encourage peer-to-peer exchanges

    Encourage peer-to-peer exchanges and let your best ambassadors speak for you.

  • Relieve your teams

    Relieve your teams by leveraging brand advocates and saving time in your interactions with prospects.

  • Thanks to our matching AI

    Thanks to our matching AI, connecting and referencing have never been easier.

Matching

Trust

Reviews

Collect and showcase the best testimonials from your customers and use them as social proof in your marketing channels.

  • Capture reviews

    Capture reviews from your best ambassadors in one click and highlight your advocates to reassure prospects.

  • Automate your testimonial collection

    Automate your testimonial collection campaigns in just a few minutes and increase the number of reviews you receive.

  • Showcase your best reviews

    Showcase your best reviews on your website or directly on review platforms to boost your SEO and credibility.

Reviews

Acquisition

Referral

Multiply your new opportunities by launching your referral program for your customers!

  • Easily capture

    Easily capture new qualified leads by engaging your brand advocates.

  • Automate your referral program

    Automate your referral program and collect new leads every month—no more manual effort!

  • Your referral program

    Your referral program is fully integrated into your services and applications for a seamless experience.

Referral

Influence

UGC Content

Encourage your best customers to talk about you on their social networks and create exclusive, authentic content for your brand.

  • Create a UGC content strategy

    Create a UGC content strategy in just 5 minutes by leveraging your best service ambassadors: your customers.

  • Double your content production capacity

    Double your content production capacity and ensure highly qualified visibility thanks to your ambassadors’ audience.

  • Oversee the production

    Oversee the production of your users’ content from start to finish, ensuring quality from creation to distribution.

UGC Content

Mobilization

Events

Mobilize your entire community of ambassadors to participate in and even host your events. Ensure that your events are always a success!

Participation

Challenges

Challenge your ambassadors to carry out actions that matter to you. Achieve your marketing goals with the help of your community!

Engagement

Rewards

Reward every action your ambassadors take to keep them loyal. A thank you, recognition, rewards: the key to a successful ambassador strategy!

Fully integrated with your favorite tools

Automate and manage your ambassador strategy from your tools.

Launch your ambassador strategy effortlessly!

With Magma, building your ambassador program has never been easier. In three steps, boost your marketing and sales performance with your best advocates.

Select your ambassadors

Invite your best customers to join your ambassador program in just a few clicks. A powerful communication and notification system makes it easy to activate and keep them engaged!

Engage them

Referral, Reviews, UGC Content, Matching, Challenges… Engage your ambassadors in the actions of your choice. Boost productivity with a committed team of ambassadors at your service!

Measure impact

For every campaign and action, track your ambassadors’ performance and their impact on your sales cycle: increased visibility, optimized conversion rates…

Frequently Asked Questions

Here are the most frequently asked questions about Magma. Can't find what you're looking for? Talk to our experts

  • What is an ambassador strategy and what are its benefits?

    An ambassador strategy mobilizes your customers or community (such as students or clients) to promote your organization through social proof, recommendations, testimonials, and other marketing actions. With Magma, this can increase conversion rates by up to 25% and shorten sales cycles by connecting prospects with relevant ambassadors—ideal for universities looking to increase enrollments or B2B companies aiming to boost sales.

  • How is Magma different from other ambassador or referral platforms?

    Unlike traditional platforms, Magma.app offers a comprehensive approach, guiding you from identifying ambassadors to activating them through tools like matching campaigns, referral programs, content creation actions, and a customizable rewards catalog. Plus, its seamless CRM integration and ease of use make it a unique choice for growth strategies in higher education and B2B.

  • Is it easy to integrate Magma with my existing systems?

    Yes! Magma integrates easily with your CRM, enabling smooth data flow and automating ambassador strategy tasks. Whether managing student recruitment or B2B sales, our platform is intuitive and supported by experts to ensure quick implementation and optimal performance.

  • I already manage ambassadors manually, how can Magma help me?

    Managing ambassadors manually can be time-consuming and inefficient. Magma.app automates this process with tools like matching campaigns and reward programs while centralizing data through your CRM. Your teams save time, increase ambassador engagement, and improve results. Depending on your organization's size, this can save entire workdays.

  • My teams already use many tools, why add Magma?

    Magma doesn't add complexity—it simplifies! Thanks to its seamless integration with existing tools (like your CRM) and ease of use, it replaces manual processes or fragmented solutions with an all-in-one platform. Less juggling, more efficiency—discover how with a demo.

Our ambassador strategy experts are ready to assist you

How to engage your ambassadors? How to reward them? How to manage actions over time? Our ambassador strategy consultants are here to turn your ideas into a successful ambassador program.

Joris R.

Joris Renaud

Ambassador strategy expert