Make your matching accessible everywhere with QR Codes
During your events (open days, trade shows, forums…), your physical communication materials are a key touchpoint with future candidates. Thanks to the Magma QR Code, you can make your matching form instantly accessible from any flyer, poster, stand or roll-up banner.
The candidate scans the QR Code, accesses the matching form directly, and is matched with a relevant ambassador in seconds.
💡 QR Codes are particularly effective at student fairs and open days, where candidates want immediate answers but don't always have time to search on your website.
How to generate your QR Code
Magma provides a dedicated tool to create your QR Codes in just a few clicks:
🔗 Access the Magma QR Code tool
Steps:
- Select the campaign for which you want to generate the QR Code
- The tool automatically generates the matching link with the right UTM parameters for tracking
- Download the QR Code as an image file
- Integrate it into your communication materials
Where to use your QR Code
- Print materials: flyers, brochures, posters, roll-up banners
- Events: visitor badges, stand signage, projected presentations
- Mail: admission letters, event invitations
- Social media: stories, posts, carousels
✨ Tip: thanks to the UTM parameters automatically integrated, you'll be able to identify in your dashboard exactly how many matches came from each physical material. A real lever for measuring the ROI of your events.
